Who is PERC?

September 22, 2008
Singapore Democrats

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Singapore Democrats

The Political and Economic Risk Consultancy or PERC, as it is commonly referred to, is held in high praise by Singapore’s establishment.

Mr Lee Kuan Yew himself placed the organisation in the same esteemed group with global institutions like the International Bar Association (IBA). That is, until IBA criticised the Judiciary, which then made it a Western liberal NGO out to do this island in.

The Minister Mentor is not the only one, Ministers Mentee also cite the company whenever they get the chance.

The Straits Times regularly carries prominent reports written by it.

“Non-government” think-tanks like the Singapore Institute of International Affairs cannot resist citing it

Even our Supreme Court proudly refers to it.

So who or what is this group that is so admired by Singapore’s establishment? Who runs this outfit and what does it do?

PERC’s website tells us that it is a “consulting firm specializing in strategic business information and analysis for companies” doing business in East and Southeast Asia. It also produces a range of risk reports on the strengths and weaknesses of individual countries in the region. So far so solid.

But when it comes to information about who runs the organisation, the website is rather diffident. For example under “Senior Management”, there is only one name — a Robert Broadfoot who is described as an economics graduate “directly responsible for managing PERC’s research and consulting.”

Is there a governing board? If yes, who is on it? If no, is PERC a sole-proprietorship? Does anyone else run the organisation with Mr Broadfoot?

Based in Hong Kong, PERC says it “coordinates a team of researchers and analysts” but doesn’t tell us who they are, how many there are, and what their areas of expertise are. Do they work full-time for the Consultancy or on an ad hoc project basis? If part-time, what are their main occupations and what companies do they work for?

The organisation also avers its “complete independence from any vested interest groups.” Several lines below, however, it says that it engages in “retainer work and specific projects” and “in-house briefings” for international business associations. Who these groups and associations are is not revealed.

Such information is important as it allows the reader a gauge of just how independent the organisation is and, by extension, how reliable its reports are. This is especially salient when the reports are cited by governments for political purposes. Simply asserting that the company is completely independent does not make it so.

For example one of its analysts, Mr Bruce Gale, is also a senior writer with the Straits Times. Whether he continues to work for PERC is unclear as the website has no information on him.

Given the nature of the state-media arrangement in Singapore, it is more than fair to ask what an employee of an organisation that is supposed to have “complete independence” is doing writing for a newspaper owned and run by a government. It is imperative that PERC makes clear the status of Mr Gale.

Ironically, Mr Gale himself notes that “most political risk assessment remains both superficial and subjective. Typically, such analysis is very informal, consisting of little more than a few brief visits to the country…”

Even the information about the surveys that PERC conducts such as the kinds of questions asked, the variables used, the sample characteristics, etc are not readily available. One assumes that they are contained in the reports which cost US$645 to subscribe annually. Analysis of the reliability and validity of such surveys is lacking. This is a problem. Yet, the results are held next to biblical truth by those who benefit from it.

The next and obvious question is: Who pays for PERC’s services? One will not be surprised to find Singapore’s establishment a ready customer. For example, the Nanyang Technological University and the National Institute of Education are online subscribers to the organisation’s Monthly Risk reports.

And what do these reports contain? The page tells us that the topics covered are “Politics, Economics, Business.” Politics? The Singapore Democrats can confirm that PERC has never attempted to seek our views on matters political in Singapore. We’re unsure if the Consultancy has interviewed any other opposition party or civil society group. We could easily find out by doing a search on its website. The only problem is the website doesn’t have a Search button.

Given that the organisation is so oft-quoted by the Singapore establishment, it is time that more questions are asked of PERC which must do a better job of providing background information about itself. A consultancy that assesses the political and economic risk of countries must surely understand the importance of transparency.

This article was sent to PERC at [email protected] and it was invited to respond. If and when it does, we will publish it here.